Our Blog

Why Choose a Larger Website Partner

Why Choose a Larger Website Partner

Choosing a digital marketing agency or website partner can be difficult. They come in all shapes and sizes, and from all walks of life. At this point, you probably already know that marketing is one of the most important factors in determining your success. Let’s take...

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The 10 Best Free Tools For Sourcing & Editing Images

The 10 Best Free Tools For Sourcing & Editing Images

When it comes to creating content, visuals are very important. Images are better at engaging a website visitor rather than walls of text, therefore it’s so important to use images to entice and draw the reader in. When choosing images, it is important to choose clear,...

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Using Social Media For Ecommerce

Using Social Media For Ecommerce

Ecommerce is the buying and selling of goods and services over the internet. Using social media for ecommerce marketing allows businesses to sell their products and services in many ways.Social media platforms have adapted to rise of ecommerce and made it easier for...

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The Importance of Blogs For SEO

The Importance of Blogs For SEO

If you are looking to increase your website traffic and visibility, consider blogging. According to HubSpot Academy, the average company that blogs has 55% more website visitors than companies who do not blog.  Blogs are extremely valuable to your website in many...

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Bing: The Secret Superstar of PPC Marketing Channels

Bing: The Secret Superstar of PPC Marketing Channels

If you’re a PPC marketer, or you work with one for your business’s marketing, you know who the big players are: Google Ads – over 30% of all digital ad revenue in 2019 –  Meta (Facebook & Instagram, and another 20% of total ad revenue), Amazon (if you’re...

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Why You Need a Blog for Your Hotel Website

Why You Need a Blog for Your Hotel Website

One thing we would always recommend for any of our hotel clients is to start blogging on your website. Inevitably we always get asked why – are blogs still relevant?   Absolutely.  Blogs are an amazing tool for your website, and their use goes beyond just Google.  ...

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Why Do You Need A Social Media Strategy?

Why Do You Need A Social Media Strategy?

What Is a Social Media Strategy? A good social media marketing strategy is the key to success. It is not as straightforward as hoping to gain 10k new followers within 6 months by planning what and when to post. A strategy is an actionable plan, driven by insights to...

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Evoke Emotion in Your Audience

Evoke Emotion in Your Audience

Evoke Emotion in Your Audience Emotion – how can something so personal and individual to each person we encounter play a role in helping your brand? With something so powerful, brands need to carefully decide what emotions they would like to evoke in their audience....

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Content Marketing Trends 2022

Content Marketing Trends 2022

Content marketing drives brand awareness, demand and revenue when it’s done right. So how can you do content right? Let’s take a look at some of the trends which will shift the way businesses tackle content marketing in 2022. 1.    Interactive Content Having...

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SEO Trends for 2022

SEO Trends for 2022

Before we delve into the SEO trends for 2022, let me give you a quick definition of what SEO is. SEO stands for search engine optimisation. In simple terms, it involves taking little steps to improve your website which in turn will increase the visibility of your...

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