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The Client An 80-bedroom hotel located a short drive from Kilkenny city centre, popular for both tourists and locals alike, known for its friendly and helpful staff. In early 2019 what was known as Aspect Hotel Kilkenny completed a major renovation to their lobby,...

Working on a new website can be a daunting task, especially if it's something you’ve never done before. Before you begin the process, have a think about what you are trying to achieve from the website to make the process as straightforward as possible.   1. What...

  your Website - your hardest working employee Your website is the hardest working employee in your business. Available 24 hours a day through mobile phones, tablets and desktop machines, your website is doing the hard hours, pulling in leads, sign ups, revenue...

A brand personality is a set of human personality traits and emotional characteristics that consumers associate with your business. Often your brand personality mirrors that of your target customer and helps them feel connected to your brand. This could be anything...

We’ve all heard that video is out performing traditional media, in fact it’s believed that in 2020, video content will account for over 80% of all internet traffic. Videos perform really well on social media and get far more engagement than text and images combined....

There are many digital agencies out there, from large firms with funky offices to a one-person practice working from his or her home office. Selecting the right fit for your business is an important decision to ensure you get the best from the relationship and the...

Regardless of the love-hate relationship you have with Facebook, no one can deny the fact that it is the most important social media channel today. Let’s do a quick reality check: 900 Million people check Facebook every day. Facebook has 2.01 billion monthly active...

Driven By Data. Powered By People. Pictured above (L-R) are Siobhan Pepper, Head of Digital, Jim Murphy, CEO PREM Group and Joanna Doyle, Group Sales & Marketing Manager PREM Group.   We are delighted to announce the launch of Sprint Digital, PREM Group's latest...