The world of website design can be overwhelming the first time you look into it. Pages full of code, complex acronyms, and a seemingly endless stream of programming languages can be stressful and confusing for anyone looking to invest in a new website.
At Sprint Digital, it’s our job to create top-tier websites that remove all that stress and confusion by providing a user-friendly experience for both our clients and their customers. The way we do that is by excelling at WordPress Website Design.
So, What Is WordPress?
WordPress is a web content management system (CMS) which helps website designers and their clients to create and manage websites through an intuitive and easy-to-use software package. The WordPress interface acts like a middleman, allowing website designers and website owners to collaborate and make changes to content, key functionality, and styling, without needing to navigate lines of code.
This allows clients a much better understanding of the design process and opens the door for ongoing collaboration and management of the website. Whereas in the past the only way to create or change any part of a website would have been to have a strong understanding of CSS, HTML and JavaScript, WordPress lowers the barrier for entry, allowing practically anyone to engage with website design and website management.
How does WordPress Web Design Work?
So how does WordPress achieve this? The answer is simple: plugins.
Plugins are like apps that you might install on your smartphone which add a specific function, but in this case, you install them on your WordPress dashboard. These plugins can provide all sorts of functionality such as newsletter sign-ups, video integrations, social media tools, and advanced styling options for your site.
While WordPress has plenty of functionality straight out of the box, for more advanced websites and sophisticated designs you will need additional plugins. The beauty of WordPress is that it isn’t just a one-size-fits-all solution. It allows you to fine-tune your installation based on your needs, rather than overwhelming you with all the bells and whistles.
These plugins will further improve the accessibility of the site, providing ways for website owners to make minor changes to the site on their own without always needing to consult the website designer. Our goal is to empower you to own and manage your own website, on your own timeline.
But Is WordPress as Good as Traditional Web Design?
The key question that is asked of any piece of software that aims to simplify a complicated task is inevitably “does it do the job well?”, and in the case of WordPress, the answer is yes.
The strength of WordPress is that when used properly it carries over all the same strengths as traditional hand-coded website design, but with a greater emphasis on usability. At Sprint, we make sure to conform to best practices whilst using WordPress in order to get the absolute most out of the software.
Some examples of giant organizations that trust WordPress with their web presence include Time Magazine, Tech Crunch, Harvard University and NASA. If it’s good enough for the world’s leading rocket scientists, chances are that WordPress is certainly good enough to bring your website idea to life.
How Popular is WordPress Website Design?
WordPress powers approximately 43% of all websites on the internet, which equates to over 800 million. Creating websites using this CMS-based approach is gaining popularity rapidly. In 2011, three-quarters of all websites were traditionally hand-coded, now that number has dropped to about one-third. And amongst CMS offerings, WordPress is the market leader with 62% of CMS-made sites using the platform.
Trust indicators are a big part of modern website design, as website designers, their clients, and website users want to be sure that the software they are using is reputable. In the case of WordPress, the numbers speak for themselves: it’s the most trusted, most used platform in an extremely competitive field, and it’s only going to get better.
As a business owner, looking to build a website can initially be daunting. But if your goal is to create a website that provides the highest quality user experience whilst also being easy to manage, then a WordPress designed website is the obvious choice.
At Sprint Digital, we use WordPress on all of our websites because it allows for a level of collaboration and flexibility that traditional hand-coded website design sometimes lacks. Combining Sprint Digital with WordPress, you can have peace of mind that both your website designer and your website CMS are geared towards making your life easier while making your website as good as it can possibly be. Get in touch now to start your website journey!
