Social Media Services
Social Media has emerged as one of the most powerful and influential platforms on the internet. When used correctly, you can harness its power to engage with new and existing customers, build loyalty, increase brand awareness, drive sales and leads, and much more. With over 3.8 billion active users worldwide, it’s more than likely your customers are using social media, so it makes sense that you should be targeting them there.
Social Media Marketing
Social media marketing is evolving every day and these platforms are growing rapidly, which is why it is so important to have an agile strategy in place to keep up with trends and changes. We understand that not every business has the time, resources, or expertise to get the most out of their social media – which is where Sprint Digital comes in. We offer a range of social media management services to clients across a wide scope of industries.
Does this sound familiar?
- Our team is already spread thinly enough as it is, we don’t have time to prioritise social media.
- We don’t know how to approach growing our presence online and connecting with our target audience.
- We aren’t sure what to post or how to create graphics for our content.
- We have been running our social media accounts internally but are not seeing the results we had hoped for.
You only pay for the service you get. Our hourly based contract allows you to control how much content you’d like produced and posted. With each option, our clients have a dedicated social media manager, receive a comprehensive monthly report and a social media content calendar. Your initial audit, strategy build and set up is included in the price. We work with our clients to analyse their needs and tailor the package to suit each business individually.
- Social media strategy – We develop and implement effective social media strategies, based on your objectives and target audience.
- Content calendar – We create a monthly content calendar of planned posts which we send over for approval each week. Content will be specifically created with your audience and goals in mind.
- Content creation and posting – We look after everything from creating eye-catching graphics in line with your brand, to posting the content at optimal times. We can also organise photoshoots or videography to take your content to the next level.
- Community engagement – Connecting with your followers online is a vital part of social media management. This is often overlooked, however building a strong community online is the key to success. We can work with you to cultivate an engaged community of followers and advise the best ways to stay on top of communication and response times.
- Hashtag research – Using the right hashtags on your posts is essential to ensure you are reaching the right people, we carry out research to create a bank of relevant hashtags to use on all posts.
- Paid social – Paid social campaigns are a great way to compliment organic posts using highly targeted ads. Our team are Facebook Blueprint certified, which demonstrates our advanced level of proficiency in advertising using Facebook products.
After discussing your social media marketing needs, we will work together to discuss goals and how we will achieve them through a tailor-made strategy. We will define objectives, target market, tone of voice, competitor landscape and a content plan.
- Goals: We set SMART goals (Specific, Measurable, Achievable, Relevant, Time-based) aligned with your objectives, measuring meaningful metrics. Perhaps you are a new company and want to increase brand awareness, or you may want to increase customer engagement across your social channels.
- Research: From here we undertake research to understand your consumers and competitors through personas, competitor analysis and social listening.
- Audit: All existing social media accounts will be audited to examine current efforts and determine what needs to change.
- Planning: We agree what type of content we will be posting and create a monthly calendar to organise posts and timings.
- Testing and more testing: Efforts will be tracked each month to analyse what is or isn’t working, and if we need to adjust the strategy.
Get in touch today
Now that you’ve found out about us, we’d love to find out about you!